Century Perspective Marketing Research(CPResearch) was originally founded in 1997 as a full-service marketing research company. With 10 more years of professional and practical experience accumulated by Century Perspective combined with the technology and reputation, Century Perspective has quickly become a leader in the Chinese marketing research industry.


   CPResearch realizes that its quality only equals that of its employees. For this reason, CPResearch employs only the most highly skilled marketing research professionals. CPResearch has experienced, trained professionals who have harvested information from across mainland China for almost 10 years. All CPResearch employees are trained at an international level, giving them the knowledge to understand the rules of international marketing research and to keep CPResearch at the forefront of research design and data analysis.

China Marketing Research Association



   As a member of ESOMAR and CMRA, CPResearch abides by the ICC/ESOMAR International Code of Marketing and Social Research Practice.

   CPResearch is headquartered in Beijing, with affiliated agencies in all large cities, 90% of middle cities, and 70% of small cities.

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